• Served as Principal UX/UI Architect for a suite of enterprise SaaS products in the energy sector.
• Brought a consistent design language and information architecture across historically siloed modules.
• Partnered with Product and Engineering leadership to define a UX roadmap aligned to long-term platform strategy.
• Mapped complex B2B workflows (contracts, trading, operations, reporting) across roles and business units.
• Re-structured navigation and page layouts to make critical actions and insights more discoverable.
• Reduced reliance on tribal knowledge by exposing context and next steps directly in the UI.
• Designed for heavy, repeated daily use rather than occasional “tourist” visits—prioritizing speed, keyboard usage, and clear error handling.
• Introduced design-system thinking to unify typography, color, components, and interaction patterns.
• Worked with front-end teams to create reusable component libraries that could be consumed across products.
• Modernized legacy screens without breaking customers’ existing mental models or workflows.
• Helped Sales and Marketing tell a more compelling visual story during demos and RFPs.
• Educated cross-functional leaders on the value of UX research, prototyping, and iterative testing.
• Facilitated design reviews that focused on user journeys and measurable outcomes, not just aesthetics.
• Mentored designers and front-end engineers, raising the overall level of UX craft across the organization.
Note: I’m actively updating this section with a full case study for this position, including before/after states, outcomes, and team context.